Digitization affects how medical device companies approach the market commercially. That’s just one of the big problems L.E.K. can help you solve. See why we pride ourselves on being pragmatic, collaborative partners to the industry. Related Practice MedTech 06062023130613
Published Articles Marketing & Sales How Can Businesses Survive the ‘Cookie Apocalypse’? April 25, 2024
Case Study MedTech Launch Price Setting for a Novel Medical Device January 29, 2024 A medtech company engaged L.E.K. to determine the optimal launch price for its novel technology in the U.S.
Executive Insights Medical Equipment Decoding Femtech Consumers: Defining Needs and Segmentation in Women’s Health January 10, 2024
Article MedTech Hospital Priorities in China in 2023: Strategic Implications for Medtech Companies October 13, 2023
Article Digital AI Has Moved Beyond Hype — It Is Driving Performance and Deployment Is Widespread September 20, 2023